Download the Case Study
Processing Request...
Let our expert team implement our proven, agent acquisition system to bring interested agents ready to be hired directly to you.
From strategy to funnel design to campaign management, we take care of everything.
We will pre-qualify each agent lead, making sure they are good fit for your team.
Once we qualify the agent we'll schedule a phone appointment on your calendar when you're available
We start every recruiting project by working with you to identify the benefits and unique selling proposition of your brokerage. This will be the driver behind our overall strategy and messaging to connect with the right agents, at the right time, in the right way.
We build email, Facebook, Instagram, YouTube, LinkedIn, and display banner ad campaigns to connect you with interested agents in your market and drive them to contact you. Our team takes care of absolutely everything - including design, copywriting, campaign management, video production and more.
Tap into our database of one million US-based real estate agents. We will design, write, and run custom email campaigns to connect with agents in your markets. Maximize your results with follow-up campaigns rotating the messaging, creative and subject lines to minimize audience fatigue.
Hyper-targeted Facebook and Instagram ads to build your brand presence in your market service areas and drive the right prospects to your brokerage. Leverage our lists of licensed real estate agents and brokers to ensure maximum efficiency of your ad spend dollars. Powerful retargeting campaigns make sure that your website visitors are exposed to fresh messaging for maximum impact.
Reinforce your brand and connect with interested prospects with image banner ads displayed on high-profile websites like CNN, Fox News, ESPN, Business Insider and many more. If they click an email link, visit your website or view an ad they’ll be exposed to these hyper-targeted display ads to increase their chance of contacting you.
Video is the most powerful medium of advertising. Captivate your audience and communicate your brokerage's unique selling proposition with video ads. We’ll take care of everything - including script writing, video direction, and lighting all done remotely via our remote video software solution. Distribute your video message to mobile devices, televisions, and desktop computers for maximum awareness of your brand.
Forget trying to target agents based on interest level categories. Our team will build custom audiences specifically targeting the type of agents you are looking to recruit. We utilize a mix of our proprietary data and broker supplied data to make sure you have access to a wide pool of rock star agents to choose from.
Once the audiences are set up, we'll employ powerful techniques - such as retargeting, conversion optimization, multivariate and A/B testing - to make sure you ad budget is optimized to get you the best ROI.
We provide you with a fully trained recruiting appointment setter to instantly contact and pre-qualify every real estate agent prospect, booking only the best-qualified agents directly on your calendar for follow-up interviews. Now you can focus on hiring agents, not chasing down unresponsive inquiries.
If any prospects don't reply, we will continually follow up with custom-designed recruiting drip campaigns to nurture the prospects until they are ready to make a move or have a conversation with you.
Contact rate with new prospects
Contact rate with old prospects
Each month our team will meet with you and review custom reports showing the campaigns key performance indicators. Feel empowered with the knowledge of how well things are going, and we'll use the knowledge to keep optimizing.
Brand Development and Recruiting Campaign
Agent Recruiting inquiries generated
Agents and Brokers reached in their geographic area
Impressions and Opens
"XL Tech are experts at real estate recruiting. They really take the time to understand your model and position your brokerage in the market so that agents want to work for you. I could not be happier with the results just ask the 316 + agents they help me attract this year alone. Timothy Manno - Lead Recruiter Alta Realty Group CA"
Brand Awareness and Recruiting Advertising Campaign
Agent Recruiting Prospects generated
Prospect contact rate
Agents hired
"XL Tech did an outstanding job. Originally I was a little skeptical but I followed their lead and they did not disappoint. Our agent growth has been nothing short of amazing. I highly recommend XL Technologies for any broker big or small that wants to grow their agent count fast."
Advertising Case Study
Agents and Brokers reached in their geographic area
Contact rate off inquiries
Impressions of the Realty Executives Home Towne brand
"We could not be happier with the way the campaign turned out. The team at XT Tech took the time to understand our needs and produce a campaign that captured our brand essence. Best of all, they helped us keep our recruiting pipeline full, with over 138 inquiries generated in the first 12 months."
Brand Awareness and Recruiting Advertising Campaign
Recruiting Inquiries generated
Of in market agents reached
Brand impressions
“The Team at XL did a great job of attracting a steady stream of licensed residential real estate agents to inquire about joining our commercial team."
Recruiting Event Marketing
Event RSVP’s
RSVP increase vs. previous event marketing
Boost in web traffic
“The Team at XL did an amazing job filling the room at all our recruiting events. In the past we had trouble getting even a few local agents to show up. However, after their campaigns we had to turn agents away because we did not have enough seats."
We help you recruit high-quality agents by implementing a proven agent acquisition inside your brokerage. Custom designed to help you grow and build your agent roster freeing up your time and resources.
Where real estate knowledge meets marketing expertise to position your brokerage competitively in your markets.
Hyper-targeted advertising campaigns carefully crafted to drive conversions and help you build your agent roster.
Wake up every day with newly qualified agent leads booked on your calendar ready to speak to you about joining.
We convert over 47% of the leads into appointments so you get a consistent ROI compared to cold calling and email alone.
Our team responds to every lead within 2 minutes, 24 hours per day, 365 days per year pre-qualifying every agent for you.
Data-driven A/B tests and constant optimization to maximize your recruiting campaign performance so you keep increasing your ROI.
We have been capitalizing on XL Tech's recruiting service for 5+ years and find the ease of use and targeted demographics ideal for our recruiting needs. Of note is there uber-fast response times from Customer Support and willingness to accommodate our needs.
Jeremy Beard - Director, Business Development LoKation Real Estate
The Team at XL did a great job of attracting a steady stream of licensed realtors to inquire about joining our commercial team. They also did an amazing job filling the room at all our recruiting events.
Brett Stratton - Sr Managing Director
XL Tech are experts at real estate recruiting. They really take the time to understand your model and position your brokerage in the market so that agents want to work for you. I could not be happier with the results just ask the 245 + agents they help me attract this year alone
Timothy Manno - Lead Recruiter Alta Realty Group CA
XL Tech did an outstanding job. Originally I was a little skeptical but I followed their lead and they did not disappoint. Our agent growth has been nothing short of amazing. I highly recommend XL Technologies for any broker big or small that wants to grow their agent count fast.
Scott Wilkinson, Founder/CEO NorthGroup Real Estate
The team at XL did a fantastic job keeping my pipeline full. They were able to attract a steady stream of agent leads even during the start of the pandemic. Plus, their follow-up was outstanding. I highly recommend the team at XL Technologies to any broker who wants to grow their agent count quickly.
Henry Fuentes, Broker/Owner PowerStar Realty
The XL Technologies team is fantastic. They really worked to understand our unique model in the marketplace. They produced a campaign that aligned with our corporate branding and tailored the messaging perfectly. They were able to target the exact types of agents we were looking for and stayed on top of all the key metrics to ensure we stayed on budget and the ads performed at a very high level. A very impressive team that I highly recommend.
Frank Locricchio , Broker/Owner Realty Executives Home Towne
I came to XL Tech to elevate my social media presence and they delivered! Robert and Joe sought to understand my company and was able to deliver a great media message to elevate my brand. They were very easy to work with, professional and creative. It was a great working relationship!
Angelia Black, Broker/Owner Premier South Real Estate
Working with the team at XL has been a pleasure. They were able to help us refine our messaging and come up with the perfect outreach campaign to help us grow our agent roster. They are also uber responsive to all inquiries and are a pleasure to work with. I highly recommend the team at XL Technologies.
Konstantin Realnikov, Design and Development Manager, Product Marketing | Coldwell Banker NRT LLC
The design team at XL is second to none. We have very stringent brand requirements and they worked with us to design over 20 email campaigns, infographics and social media posts to help us grow our franchise sales throughout Florida. They are always so creative with what they come up with and it's always on brand and delivered on time and on budget. I highly recommend XL Technologies.
Linzee Werkmeister, Vice President, Marketing & Franchise Support at Engel & Völkers Florida
We have used Robert and his team for several years and they continue to impress. They take our ideas and turn them into effective campaigns that help us attract qualified loan officers. They are always very responsive to our needs, super responsive and I definitely recommend them.
Mark Cappelletti, Western Regional Manager - LO III/IV | Mortgage Lending, Navy Federal Credit Union
XL Technologies, LLC is an experienced digital marketing agency, applying strategic consulting, creative design, and applied technology to deliver innovative technological solutions to all your marketing needs.
The latest news on digital advertising delivered to your inbox
Copyright © XL Technologies, LLC. All Rights Reserved.
Learn why your brokerage should be advertising and not recruiting
We sent you a link to this guide via text message to download.
Additionally, we sent you an email with a link so you can download it to your computer.