Get to know our

Real Estate Marketing Agency

A tight-knit team passionate about helping your brokerage grow

Our Mission

"At XL Technologies, we have one goal – to help our clients reach their full potential. For nearly two decades, our tight-knit team has been passionate about harnessing new technology, exploring the unconventional, and driving new prospects to companies just like yours."

Co/Founders - Robert Dodd & Joe Solano

Our Values

We define our culture and the values we will live by as an organization so that we can apply that to every customer interaction and engagement.

Create Outstanding Customer Experiences

We are committed to delivering the highest quality products and services to our customers, so they get the most out of the tools and resources we provide.

Foster Respect & Cooperation

At our core, XL Technologies is a family and this concept comes from treating our employees, partners, and customers as people ‐ the way we all should be treated. We openly collaborate to solve problems, while working together to make our products services the best it can be.

Integrity

All our employees will demonstrate honesty and sound ethical behavior in all customer interactions, and personal integrity in all dealings with each other and our partners.

Execute our mission with passion

Always focus on helping our customers grow their business and provide them with tremendous value with each interaction.

Our Story

Founded in 2001 by Robert Dodd and Joe Solano, XL Technologies is a tight-knit team with a shared passion – growing our client’s businesses through technology. With an eclectic mix of backgrounds throughout our team, including marketing, sales, Information Technology, design, finance and real estate, we bring our talents together to create campaigns, websites and applications that make an impact in the digital world.

Throughout the years, we’ve created multiple successful SaaS tools, including eCampaignPro and Zendio. Whether it’s software, digital marketing solutions or consulting, XL Technologies approaches your project with one goal – to help your business grow with the power of cutting-edge technology.

Meet Our Team

Each of our team members is equipped with a formal education and at least ten years of working in their specific discipline. This marriage of theory and hands-on experience makes everyone an indispensable element in the strategic approach that drives our clients' success.

Trusted by the biggest brands in real estate

We Back Up Our Claims With Proof

See real results from real clients

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Timothy Manno

Lead Recruiter Alta Realty Group CA

XL Tech are experts at real estate recruiting. They really take the time to understand your model and position your brokerage in the market so that agents want to work for you. I could not be happier with the results just ask the 245 + agents they help me attract this year alone

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Brett Stratton

Sr Managing Director- NAI Northern California

The Team at XL did a great job of attracting a steady stream of licensed realtors to inquire about joining our commercial team. They also did an amazing job filling the room at all our recruiting events.

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Jeremy Beard

Director, Business Development LoKation Real Estate

We have been capitalizing on XL Tech's recruiting service for 5+ years and find the ease of use and targeted demographics ideal for our recruiting needs. Of note is there uber-fast response times from Customer Support and willingness to accommodate our needs.

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Scott Wilkinson

Founder/CEO NorthGroup Real Estate

XL Tech did an outstanding job. Originally I was a little skeptical but I followed their lead and they did not disappoint. Our agent growth has been nothing short of amazing we went from 50 agents to over 800+ agents in less than 2 years and expanded into multiple states. I highly recommend XL Technologies for any broker big or small that wants to grow their agent count fast.

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Mike Schnezler

Owner Realty ONE Group Freedom

So happy I decided to go with the team at XL. Within our first month we hired over 7 agents and have 3 more in the pipeline ready to join. We were totally blown away at the results. Far exceeded our expectations and I am excited to see what the next few months bring

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Frank Locricchio

Broker/Owner Realty Executives Home Towne

The XL Technologies team is fantastic. They really worked to understand our unique model in the marketplace. They produced a campaign that aligned with our corporate branding and tailored the messaging perfectly. They were able to target the exact types of agents we were looking for and stayed on top of all the key metrics to ensure we stayed on budget and the ads performed at a very high level. A very impressive team that I highly recommend.

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Angelia Black

Broker/Owner Premier South Real Estate

I came to XL Tech to elevate my social media presence and they delivered! Robert and Joe sought to understand my company and was able to deliver a great media message to elevate my brand. They were very easy to work with, professional and creative. It was a great working relationship!

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Konstantin Realnikov

Product Marketing | Coldwell Banker NRT LLC

Working with the team at XL has been a pleasure. They were able to help us refine our messaging and come up with the perfect outreach campaign to help us grow our agent roster. They are also uber responsive to all inquiries and are a pleasure to work with. I highly recommend the team at XL Technologies.

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Linzee Werkmeister

V.P, Marketing & Franchise Support at Engel & Völkers Florida

The design team at XL is second to none. We have very stringent brand requirements and they worked with us to design over 20 email campaigns, infographics and social media posts to help us grow our franchise sales throughout Florida. They are always so creative with what they come up with and it's always on brand and delivered on time and on budget. I highly recommend XL Technologies.

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Mark Cappelletti

Western Regional Manager | Navy Federal Credit Union

We have used Robert and his team for several years and they continue to impress. They take our ideas and turn them into effective campaigns that help us attract qualified loan officers. They are always very responsive to our needs, super responsive and I definitely recommend them.

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Frank Gay

CEO Home Pros Real Estate Group

The team at XL Tech have been incredible. They put together an incredibly impressive recruiting campaign for our brand that far exceeded our expectations.

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Patty Zuzek

Broker Fieldstone Real Estate

Wow, just wow! The team at XL literally helped put us on the map. Within the first 30 days, we were inundated with inquiries. We were skeptical at first but they actually undersold themselves. I highly recommend them to anyone looking to grow their roster with quality agents.

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Sherri Flaherty

Broker at Realty One Group Platinum.

The results have been truly transformative. We've not only met our recruitment goals but exceeded them, attracting some of the area's best talent.

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Dave Keener

CEO of PREMERE Group

Everything you and your team did was very well done, and I was super impressed with the campaign. You have done your homework and really worked to understand who we are and what makes us unique. I have worked with many marketing agencies; you guys are second to none. You know the industry, recruiting, and how to get results. Outstanding job!

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Carrie Sekulich

Director of Recruiting-Village Realty

We have tried many different recruiting methods over the years, but working with the team at XL Technologies has been the best investment we have made and the only thing that has worked. I actually speak to agents who are interested and ready to move now. Amazing!

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Logan Abrams

Broker Owner at Realty One Group Revolution.

The outcomes have been nothing short of remarkable. We didn't just achieve our recruitment targets; we surpassed them, bringing in some of the finest agents in the region.

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Matthew Atwood

Owner Managing Partner - CENTURY 21 Atwood

Working with the team at XL Technologies was exceptional. Their deep understanding of our company's unique qualities was evident through the entire campaign. XL Technologies' industry knowledge, recruitment expertise, and ability to deliver tangible results are unparalleled. Their work was flawless and incredibly effective, setting a new standard in marketing excellence.

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Steven Batitto

Broker - United Real Estate Premier in Fredericksburg, VA

Working with XL has been great. They really work to understand the type of agents we wanted to attract. They streamlined that entire process and optimized everything. They are the best at what they do, I highly recommend them.

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Alex Owens

Broker - at The Alex Owens Team.

The results far exceeded our expectations. We not only met our hiring goals but significantly outperformed them, attracting top-tier talent from across Naples FL. Our recruitment success has been truly outstanding, bringing exceptional agents into our team.

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Marcus Vanzant

Broker-Owner Marcus & Company Realty

XL Technologies revolutionized our recruitment strategy. Their laser-focused approach to identifying and attracting our ideal agents was unparalleled. They didn't just streamline the process; they transformed it, maximizing efficiency at every turn. In the competitive world of agent recruitment, they stand head and shoulders above the rest. Without hesitation, I endorse them as the ultimate choice for brokers serious about acquiring top talent.

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Katie Curvel

Head of Marketing and Communications, iad

XL Technologies gets us. Their attention to detail and grasp of our brand is absolutely phenomenal.

Contact Us

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